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Friday, July 29, 2011

Loudoun SBDC to the Rescue! by Deborah L. Parker

Another client weighs in to tell us about her businesss and how Loudoun SBDC assisted her. Thanks, Deborah, for sharing your experience! Read about how Deborah faced and overcame her small business challenges, questions like: what about my business entity? and social media? and my strategy??!! Enjoy! RS - Loudoun SBDC Team.



Loudoun SBDC to the Rescue!
by Deborah L. Parker
I’m going to say what most of us know: Starting and sustaining a business is tough work. As the entrepreneurial and corporate landscapes change around us, it’s important to be keen on exploring new ways to tap our markets as well as operate our enterprises. Social media, tax legislation or liability issues all require our energy and attention. Tweaks, upgrades and paperwork - oh no! I’m a small business, and I need to do these things BESIDES everything else!



I’ve discovered some good assistance for understanding and navigating these requirements. Recently I had to make those tweaks and changes and for a moment was unsure of what to do or where to go. Then it came to me: I could call the Loudoun SBDC. I’d already attended a couple of the business workshops offered by Loudoun SBDC a few years ago, as well as spoken with one of the counselors. Plus I’d volunteered at the Center’s annual conference a couple of times and extracted very useful information. But change loomed large in my sole proprietorship structure since those days. The social media explosion challenged my technophobe stance. I knew it was time for me to insert myself into this medium. And I was about to have my first book published so reassessing my business structure might be necessary.



I made the call to Loudoun SBDC and help was on the way! From the first conversation with a staff member to now, the support has been outstanding. The “front” person is warm, engaging and knowledgeable. Consults with their very skilled social media specialist and an excellent volunteer attorney have opened up new insights and techniques for me to use in moving forward in how I manage my consultancy and authorship. Objective and on point advice from the SBDC counselor as well as information on networking groups provided me with a critical lens into tweaking my strategy.



Now The DPJ Training Group is back on track!! I am excited to be part of the vibrant Loudoun County entrepreneurial landscape…even if it does constantly change. Actually, that’s part of the fun!
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Deborah L. Parker is the Principal Consultant and Motivational Speaker at The DPJ Training Group. She conducts seminars on issues of leadership and personal development.


Deborah L. Parker
Principal Consultant and Speaker
The DPJ Training Group
thedpjtraininggroup.com
Author, Navigating Life’s Roadways
navigatinglifesroadways.com
dlparker6@verizon.net(703)669-6513

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